Erik Fernando Nieto

• Development and testing of call and email scripts, increasing appointment setting and conversion rates.
• Implemented video outreach as the primary strategy for cold lead generation in Q4, leading to a 20% increase in qualified leads.
• Identifying key players and researching business requirements, leading to the initiation of the sales cycle with potential clients, turning cold calls into discovery calls.
• Effectively communicated across all levels of the organization, ensuring alignment and cooperation on sales initiatives, however, main outreach was tailored to C and V levels.
• _Booking 2 meetings per week with SMB._
• _Booking 1-2 meetings a month with companies worth 500 to +1B_
• _Avg. Deal Size 50-500k._
• _Annual Revenue Generated for Sitation in 2024: 300k._

• Converted Marketing campaign leads, via phone, email, and other communication channels.

• Schedule appointments

• Maintain CRM with records of all interactions and appointments.

• Provide information about our school services and answer potential clients' questions.

• Follow up with leads who didn't attend their initial screening.

• Collaborate with the CEO to elaborate new scripts and strategies.

_• 120% quota (2-3 meetings per day)_

• Create opportunities, book meetings, and nurture relationships to set up our account executive team for success.
• Designing and executing the sales development process for SMB clients, making targeted cold calls, creating custom email campaigns, maintaining the pipeline and CRM Hubspot, and developing processes for new products and services around the beauty industry.
• Connecting with potential companies through multiple channels(social, email, phone)
• _KPIs: 25 LinkedIn connections every day, 50 calls, 50 emails, 1 meeting._

• Executed full sales cycles, utilized video outreach for cold lead generation, conducted demos, set appointments, created and tested call and email scripts, and identified key players to begin the sales cycle.
• Proactively initiate conversations with new businesses using LinkedIn Sales Nav.
• Enhanced communication with all levels of the organization, primarily C and V Levels, resulting in successful business engagements.
• Conducting 200-300 calls a week. _Using Kixie as a power dialer for efficiency._
• _Handling 2-3 Demos every week._
• _KPIs: 3 new customers a month for a year subscription with PP._
• _Revenue generated for PP in Q1. 50k._

• Managed and qualified a high volume of inbound meetings daily.
• Conduct discovery calls to uncover customer needs and pain points.
• Establish initial contact with multiple students using a multichannel approach (phone, email, social, and video).
• managing all inbound phone and email inquiries, holding demos with prospective students, initiating and securing sales through lead lists, delivering product value, and maintaining the pipeline and CRM Hubspot were key responsibilities as an Inbound Sales Representative at ELVTR.
• Handling 8-10 demos a day with future students.
• _KPIs: 30-50 calls a day 40k in revenue per month._

• _Specializing in B2B sales, fleet, and B2C management_, building long-term customer relationships, contributing to sales frameworks and tools, and delivering premium customer experiences oriented towards financial and insurance services was the primary focus during my tenure at BMW.
• _50 cars sold in 2019 (Resulted in 42M in Revenue for the company)._

• Leading the full sales life-cycle, focusing on B2B sales, fleet, and B2C management, delivering premium customer experiences, and sourcing new customers through inbound qualification and outbound outreach was the primary role at Volvo Car Mexico.
• Implemented a new email strategy that generated 10 new leads every week resulting in 3 more cars a month for the dealership.

• Excelling in creating inspiring, strategic, and innovative ideas, web editing, basic coding, web and ad design, and creation of reports and blog management for multiple accounts was the highlight during my time at Adpuntomx.