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Rathna Murugesan

Digital Marketing

Enthusiastic and results-driven digital marketing fresher with a strong foundation in fundamental marketing concepts. Proficient in social media, content creation, SEO, and SEM. Eager to leverage academic knowledge and practical skills gained through internships to contribute innovative strategies and drive impactful campaigns in a dynamic marketing team. Strong analytical abilities combined with a passion for staying updated with the latest trends in the digital landscape.

Experience

Jr Digital Marketing Intern

Crafted SEO-optimized blogs and constructed both WordPress and HTML websites, ensuring search engine visibility and user engagement. Executed Google Ads and Facebook campaigns, acquiring practical insights and implementing effective advertising strategies for optimal results.

Customer Relationship Management Intern

Produced engaging memes and blogs, simplifying complex digital marketing concepts. Actively contributed to content creation for improved client engagement.

Projects

Digital Marketing Campaign Plan

Crafted a comprehensive plan for a Eco Friendly home cleaning product, with target analysis and strategies

Developed a comprehensive plan for an Eco-Friendly home cleaning product, with target analysis and strategies

Social Media Strategy Plan

Crafted a month-long content calendar focusing on engagement and brand awareness

SEO Audit and Analysis

Conducted an in-depth SEO audit for a website, identifying technical issues and proposing optimization solutions

Wordpress Website

Developed and customized a WordPress website, enhancing its performance with SEO plugins for optimal search engine visibility